The Mom Entrepreneur, a company that offers tips, advice and resources for women struggling to balance motherhood and run a company, was founded in April 2008 by Traci Bisson, a mom of two boys and a business owner. On October 1, 2011, Heather Lopez became the new owner of the company.

Heather, a long time member of the Support Group and ambassador of The Mom Entrepreneur, recently acquired the company so that she could take Traci's vision for the brand to the next level. 

Heather is a 30-something, married, Christian mom of two toddlers. She empowers moms to create their own financial freedoms so that they can have more quality time with their children, family, friends, & themselves.

Heather is a small business/nonprofit consultant and marketing professional with over 12 years experience in business development and management. She possesses a BA in Psychology & Sociology, a Certificate in Nonprofit Management, and graduate education in Forensic Psychology. She credits her knowledge to past experience, including founding and serving as Executive Director of a 501 (c) (3) organization, small business workshops & books, other moms, and self-teaching. Heather reports that her natural instincts are to help people and that she does this in whatever venture she takes on. 

She is the owner & founder of Heather Lopez Enterprises, a firm dedicated to assisting businesses and brands to connect to their consumers via social media, branding, marketing, pr, and events. The firm specializes in working with small business owners, entrepreneurs, and moms.

Heather is the co-founder of the Super Mom Entrepreneur Conference & Expo and founded the Super Mom Entrepreneur Grant Fund, a conference and grant dedicated to helping moms grow their businesses through training, networking, and support. She also heads a small business/ entrepreneurial branding social network, Become Better Brands.

In addition, Heather is the founder of Happy and Healthy Mom.Com, which offers an online magazine, mommy expos, and a product review team for new & expecting moms, focused on the woman behind the baby. She is the co-founder of the Bloggin’ Mamas Cruise Conference being held the Summer of 2012. She is also a key figure in the launch of Connected Through Christ, The Christian Social Network. Heather Lopez Enterprises acts as the parent company to all of the aforementioned sites and events. She is also a nonprofit consultant for the Florida Association of Nonprofit Organizations.

Heather has appeared on MSNBC, NY1, and IFV News. She has been quoted in the NY Daily News, The Miami Herald, on CBS, several blogs, and has appeared on multiple Internet radio shows. She was recently selected by StartupNation as a Leading Mom in Business, and was recognized by The Work At Home Woman as one of the 20 Most Responsive Women to Follow on Twitter. Heather is on the Market Mommy Expert Blogger Panel and is an expert panelist & consultant for QuestionMoms.

She admits to being broke at the time and less than sure about what her next steps would be.

But from bare-bones beginnings, Traci spent her remaining savings of $18.49 on "nice paper and envelopes" from Staples as her first step in running her own business. From there, her firm Bisson Barcelona grew to service writers and authors, a mostly ignored and misunderstood market, and individual business professionals.

During the first quarter of 2008, her company was experiencing financial difficulties. Owed several thousand dollars from clients, she faced the prospect of laying off employees. Instead, she cut back on overhead by taking her son out of daycare and establishing a home office.

“Unable to network in person,” she says, “I turned to social outlets – Facebook, Twitter, etc. The Mom Entrepreneur was established within the next 30 days.”

Traci started The Mom Entrepreneur as more of a hobby. She began blogging about her challenges and successes in business and raising kids.

That same month, she sent a query out through two news channels looking for tips on balancing family and business in order to generate some additional content for her blog. She anticipated she would connect with a few other mom entrepreneurs, interview them and post their stories on her blog.

In less then 48 hours, Traci had received 400 emails with more than 1,000 tips from mom entrepreneurs all over the world. She was overwhelmed and very excited.

From that point, The Mom Entrepreneur started to grow. The company added The Mom Entrepreneur Online Support Group in June 2008, and then developed a custom, first-of-its-kind social networking site in January 2010 specifically for the needs of mom entrepreneurs. Members network with each other and offer support for balancing the demands of motherhood and running a company.

In January 2009, the company created The Mom Entrepreneur Co-op Shop, an online gateway marketplace that highlights unique products and valuable services for a mom's business and personal life.

Traci's story as an entrepreneur has been told in dozens of publications, including Plan Ahead Get Ahead (cover story), Entrepreneur.com, WomenEntrepreneur.com, Associated Press, National Federation of Independent Business (NFIB.com), Women’s Business Boston Journal, Union Leader, The Portsmouth Herald, RoleMommy.com, The Grand Island Independent and Parenting NH Magazine.

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