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Sponsorship & Advertising PDF Print E-mail

Are you a member of The Mom Entrepreneur Support Group? Members receive 50% off all prices listed below. Click here to learn more...>

Are you looking for a unique way to reach moms with your message? The Mom Entrepreneur offers several cost-effective sponsorship and advertising opportunities that will help you reach the mom entrepreneurs who are members of our online community.

We reach mom entrepreneurs primarily in the United States and Canada, but have readers from all over the world.

Our target audience is mom entrepreneurs who are looking for tips, advice and resources on balancing motherhood and running a business. These are women between the ages of 25-54.

Additional statistics include:

  • Most work at home.
  • Most make over $100,000/year combined family income.
  • Our community is pretty equally spread over the U.S with about 1/5 in Canada and some exposure outside North America.
  • More than ½ our community admits they do not have a regular exercise routine.
  • Our community hears about us primarily through referrals, which means we have a great viral marketing campaign associated with our brand.

According to BSM Media, mothers control 85% of household spending; yet 70% of them feel companies are not doing a good job speaking to them.

Consider these facts:

  • 80% of moms have watched an online video in the last week
  • 87% of moms read blogs
  • 90% of mothers use the same products at home and the office
  • 5 million moms own their own business
  • 88% of mothers refer to themselves as household CFO
  • For the first time in history, four generations of mothers comprise the Mom Market

According to Mom Central Consulting:

  • 94% of Moms rely on other Moms to make purchasing decisions
  • 96% of Moms value the recommendations they find on Mom Blogs
  • 92% of Mom Bloggers want more engagement with companies seeking product reviews on blogs

As of January 2010, The Mom Entrepreneur ranks #1 on Google for the keywords 'mom entrepreneur' and 'the mom entrepreneur', and #3 for 'mom entrepreneurs'.


BLOG - our blog, www.themomentrepreneurblog.com, has 1,300 subscribers who are engaged readers. Our blog posts are regularly shared on Facebook and Twitter with our communities, which drives additional traffic to the site monthly. Our blog is also syndicated on WidgetBox and BlogBurst. Our content also appears on WorkingMother, Bizymoms and BizzyWomen.

Available ad size options include: (purchase multiple months at a discount)

1. 150 x 150 pixels button ad - $25/month

Choose Option

 

2. 150 x 300 pixels button ad - $35/month

Choose Option

 

3. 600 x 120 pixels banner ad (sponsorship), top placement under blog header - $100/month

Choose Option

 

What we will be writing about in 2010:

Mondays Health/Dieting/Recipes/Fitness
Tuesdays Social Marketing
Wednesdays Taking care of MOM/Work-life balance
Thursdays Business/Entrepreneurism
Fridays Travel/Family
Weekends Misc.



NEWSLETTER - our newsletter is distributed monthly to 1,500 mom entrepreneurs then archived indefinitely in our online support group. When purchasing, please indicate your preference for month in the note section of PayPal. You will be offered your choice of month(s) based on the order in which you sign up. We will contact you once your payment is received.

Newsletter Banner Ad: $50/month (purchase a 3-month package at a discount)
Your 600 pixels wide x 160 pixel high banner ad will run at the very top of the monthly newsletter(s) you sponsor (under our header) - this ad must be submitted by you (we can design for an additional fee if needed) and can include images and text. The ad can also link back to a site/web page of your choice and will include a trackable link.

Choose Option

 

Newsletter Button Ads: $25/month (purchase multiple months at a discount)
Your 125 x 125 pixel button ad will run in the right hand column of each monthly newsletter. The ad must be submitted by you (we can design for an additional fee if needed) and can include images and text. The ad can also link back to a site/web page of your choice and will include a trackable link.

Choose Option

 



WEBSITE- our Website is considered a hub of information for mom entreprneurs needing tips, advice and resources on balancing motherhood and running a company.

Business Resources Ads: $25/month (purchase multiple months at a discount)
The categories in this section on our website receive more traffic than any other page besides the Co-op Shop. These pages average 100 hits per day, 3,000+ hits per month. Your 150 x 150 pixel ad will be listed as a Sponsor ad and will appear on every category under the Business Resources section. This section is regularly promoted in our Newsletter and on Twitter. Only 14 ads (7 per side) will be listed each month. Multiple ads can be purchased at a discount. When purchasing, please indicate your preference for month in the note section of PayPal. You will be offered your choice of month(s) based on the order in which you sign up. We will contact you once your payment is received.

Choose Option

 

Business Resources Service Listing: $10/month
You can list your business service in our Business Resources section for a small monthly fee. This is a reoccurring monthly fee. Your credit card will be charged $10/month until you decide to cancel. Please email the following information to This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

  1. Name of one category you want to be listed in – you may suggest a category for consideration that is not listed.
  2. Name of Company
  3. Your Name and Title
  4. Website
  5. Email Address
  6. Phone
  7. Description of Services (max of 75 words)
  8. Special Offer (if available – e.g. free consultation for 1st hour, 20% off for new clients, etc.) (max of 20 words)
  9. Attach a 125x125 pixel logo or photo – no animated gifs

 

For more information on custom sponsorship and advertising opportunities, please contact Traci Bisson at (603) 664-3841 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

 

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